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This statement of purpose includes:

  1. Name and address of establishment
  2. Aims and objectives for the practice / Dental Services
  3. Registered manager details
  4. Responsible Individual details
  5. Bamboo Dental Staff details
  6. Bamboo Dental Organisational structure
  7. Clinical Services Provided by Bamboo Dental
  8. Patient views
  9. Arrangements for visiting / opening hours
  10. Arrangements for dealing with complaints
  11. Privacy and Dignity

1. Name and Address of Establishment

Bamboo Dental
28 Cowbridge Road West
Ely
Cardiff
CF5 5BS
Telephone:  02920 569769
Email: smile@bamboodental.co.uk
Website: www.bamboodental.co.uk

2. Aims and Objectives for the Practice

  • To provide high quality dental care and cosmetic dentistry.
  • Always promote good oral health to all our patients through a variety of techniques, (appointments, social media, emails)
  • To always ensure that all members of staff receive the relevant training and necessary skills to carry out their roles to the best of their ability. Always encourage further development for all staff.
  • To understand the needs and requirements of our patients, so to fully involve them in all our decisions about their treatment and care.
  • Where needed involve other professionals in our patients care, where we can fulfil the treatment needed, by referring them to another professional that can treat them.

The dental surgery will undertake dental services that include:

  • Full examinations that include radiographs, soft tissue screening and diagnosis of dental disease such as caries and periodontal disease.
  • Orthodontic assessment and treatment (short course / cosmetic treatment)
  • Providing dental restorations.
  • Composite bonding
  • Dental extractions
  • Hygienist services
  • Cosmetic dental veneers, bridges and crowns.
  • Use of Class IV laser for cosmetic treatment / periodontal treatment (where clinician qualified to do so)
  • Some patients for Botox with Dr Oliver Spencer Only

3. Registered Manager Details

Dr Daniel James Rogers
Bamboo Dental
28 Cowbridge Road West
Ely
Cardiff
CF5 5BS
Telephone:  02920 569769
Email: smile@bamboodental.co.uk

Relevant Qualifications

BDS Wales 2003
MFDS
RCS (Eng)

Competencies:

In addition to being a dentist, I have run and managed a busy mixed NHS and Private practice and now we are just private. This included overseeing all functions and daily running of the practice.

I ensure that the practice and its staff follow all set policies and procedures to be able to practice safely and correctly always. Staying fully compliant and up to date on legislation and regulations set by governing bodies, to ensure our practice is at the highest standard possible.

I am responsible for the training and development of existing staff and myself, yearly CPD is maintained to ensure health and safety, medical emergencies quality assurance and safeguarding o patients is kept up to date, keeping up will all core CPD. Dealing with recruitment of new employees when the business needs it.

I make sure that the practice, its surgeries and office areas are always maintained and working and arrange repair/replacement if needed, and deal with all financial management of the practice.

We are an award winning practice and we pride ourselves on great patient care and services and everything that maintains our level of service that we are renowned for.

The years of being an Associate and owner of a mixed practice has given me the skills I need to now practice as fully private practice.

4. Responsible Individual Details

Mrs Natalie Rogers
Bamboo Dental
28 Cowbridge Road West
Ely
Cardiff
CF5 5BS
Telephone:  02920 569769
Email: smile@bamboodental.co.uk

Relevant Qualifications

GDC 123286 Verified experience in dental nursing
ILM certificate in Practice Management

Roles and responsibilities

  • Practice owner
  • Practice Manager
  • Overseeing the everyday running of the practice and its staff
  • To ensure staff are fully trained to highest standards
  • Financial management of the practice
  • Ensuring patient safety by maintaining all equipment and the practice / surgeries.

5. Staff Details and Qualifications

Bamboo Dental Surgery has an experienced team of healthcare professionals who share many years’ experience of working with NHS and private patients. The treatment team is supported by reception staff based who run the front of house and are first point of contact for all our existing and new patients for Bamboo Dental.

Principal Dentist/ Co-Owner

Dr Daniel Rogers – BDS Wales 2003, MFDS, RSC (Eng) – GDC 82337

Practice Manager/ Co-Owner

Natalie Rogers – Verified experience in Dental Nursing – GDC 123286

Associate Dentists

Dr Oliver Spencer – BDS University of Liverpool 2001 – GDC 79368
Dr Samuel Jones – BDS Cardiff University 2016 – GDC 265080
Dr Thomas Evans – BDS Cardiff University 2016 – GDC 265502
Dr David Fealey – BDS Cardiff University 2017 – GDC 271760
Dr Aisha Sheikh – BChD University of Leeds 2017 – GDC 271101

Hygienist

Eleanor Swanton – Diploma Dental Hygiene London 2004 – GDC 6591

Assistant Manager

Taylor Morgan – Diploma in Dental Nursing Level 3 2014 – GDC 263391

Compliance Manager

Danielle Love – ILM level 3 Leadership & Management, NVQ Level 3 in Management, C&G Level 2 Diploma in Customer service – GDC231911

Head of Sales Office

Laura Perry – Verified experience in Dental Nursing C&G Level 2 Diploma in Customer service – GDC 123273

Head of Reception

Laura Duffield – Diploma in Dental Nursing Level 3 2013 C&G Level 2 Diploma in Customer service – GDC 248148

Reception / Sales staff

Alisha Whatley                       
Debbie Evans – Certificate of Proficiency in Dental Surgery Assisting NEBDA 1986 – GDC 121363
Leanne Lawrence – Verified experience in Dental Nursing – GDC 148821
Lieseil Davies – NVQ L3 Dental Nursing & VRQ L3 Dental Nursing City & Guilds 2011 – GDC 237796
Sophie Jones – Diploma in Dental Nursing Level 3 QCF City & Guilds 2022 – GDC 304173
Michelle Langdon – Verified experience in Dental Nursing – GDC 123279

Dental Nurses

Katy Evans – Diploma in Dental Nursing Level 3 QCF City & Guilds 2024 – GDC 322823
Morgan Edwards – Diploma in Dental Nursing Level 3 QCF City & Guilds 2022 – GDC 302369
Claire Evans – National Certificate NEBDN 2000 – GDC 140015
Nouhayla Williams – Trainee Dental Nurse
Gabrielle McGranaghan – Trainee Dental Nurse
Alesha O’Keefe – Trainee Dental Nurse

6. Organisational Structure

7. Clinical Services Provided by Bamboo Dental

Bamboo Dental is primarily focused on delivering high quality and safe treatments to all patients. The main services offered at the practice are listed in the patient guide and website. Services include:

  1. Short-term Orthodontics
  2. Invisalign
  3. Veneers
  4. Tooth Whitening
  5. Composite Bonding

We offer Examinations to existing patients and often open our books to new patients when our appointment books allow. We offer the following treatments to our general dentistry patients

  1. Crowns
  2. Bridges
  3. Composite fillings
  4. Extractions
  5. Botox Aesthitics with Dr Oliver Spencer only

Soft tissue lasers – are used at the practice in some cases of treatment. Soft tissue diode lasers provide an advanced, highly effective and gentle experience with regard to oral soft tissue surgery. This is only if laser treatment is needed/recommended which will be discussed with the patient by the treating dentist.

All patients are seen by the dentists for Consultations / examinations before starting any treatment. Every patient will be required to complete a medical questionnaire & COVID questionnaire prior to their examination appointment. At the examination we discuss the patients expectations and provide a thorough explanation of the treatments provided in a way that the patient can fully understand. Any questions the patients may have will be addressed at the consultation / examination appointments and any possible risks or side effects highlighted. For bigger treatment plans and for patients that want time to think things over we offer a second appointment to allow them to think things over and ask any further questions before treatment commences. Before the commencement of any treatment with Bamboo Dental a consent form will be required. When patients are signing their consent, they are confirming that they understand the benefits and risks of treatment that has been planned. Every visit after the examination / consultation that the patient attends a verbal update of Medical history needs to be given to the dentist. Medical history is also updated at every routine examination.

Bamboo Dental take pride in providing high quality treatment and award-winning patient care. We are open 6 days a week to provide late nights to give patients ease of booking appointments around their busy lives/work schedules.

8. Bamboo Dental Patient Views

We ask our Patients for reviews and feedback on our services and treatments via:

  • Facebook reviews
  • Google Review
  • Trust Pilot
  • In house questionnaires
  • Waiting area comment box.

We pride ourselves on excellent patient care, so being able to read all feedback helps the practice continuously strive, grow and make improvements if and where needed.

9. Arrangements for Opening Hours

Bamboo Dental opening hours are :

Monday          8am – 5pm
Tuesday          8am – 8pm
Wednesday   8am – 8pm
Thursday         8am –   6pm
Friday              8am – 4pm
Saturday          8am – 4pm

If a patient can not wait until we are open we direct the to the NHS out hours telephone number on (029 2044 4500).

Our telephones lines are open 24 hours a day, 7 days a week. We have an external call centre that takes messages from patients and emails them to the practice for staff to contact them back when the practice re-opens.

10. Arrangements for Dealing with Patient Complaints

Our complaints procedure is as below and relevant procedures will be reviewed annually and are due for review on: June 2026 or prior to this date in accordance with any mandatory or legislative changes. It is displayed within the practice waiting area in English and Welsh.

Bamboo Dental complaints procedure

It is our aim to always have satisfied patients, to meet your expectations of care and service and to resolve any complaints as efficiently, effectively and politely as possible. We take complaints very seriously, we investigate them in a full and fair way and take great care to protect your confidentiality. We learn from complaints to improve our care and service. We will never discriminate against patients who have made a complaint.

If you are not entirely satisfied with any aspect of our care or service please let us know as soon as possible to allow us to address your concerns promptly. If you do not feel you can raise a complaint about your service directly with us, you can address your complaint directly to the local Health Board (029) 2074 7747.

Natalie Rogers is the Complaints Manager and will be your personal contact to assist you with any complaints. If your verbal complaint is not resolved to your satisfaction within 24 hours or if you complain in writing, the Complaints Manager will acknowledge it in writing within 2 working days and will aim to provide a full response in writing within 10 working days. If the Complaints Manager is unavailable, we will take brief details about the complaint and will arrange for a meeting when they are next available.  We will keep comprehensive and confidential records of your complaint, which will be stored securely and only be accessible by those who need to know about your complaint.

If the complaint investigation takes longer than anticipated the Complaints Manager will keep you informed of the reason for the delay, the progress of the investigation and the proposed date it will be completed. When the investigation has been completed, you will be informed of its outcome in writing and invited to a meeting to discuss the results and any practical solutions that we can offer to you. These solutions could include replacing treatment, refunding fees paid, referring you for specialist treatments or other solutions that meet your needs and resolve the complaint.

We regularly analyse patient complaints to learn from them and to improve our services. That’s why we always welcome your feedback, comments, suggestions and complaints. If you are dissatisfied with our response to a complaint you can take it further, please see the contacts below.

Contacts

Bamboo Dental
Email: smile@bamboodental.co.uk
Tel: 029 2056 9769

For private dental treatment you can contact the GDC private dental complaints service within 12 months of the treatment or within 12 months of becoming aware of the issue by calling 020 8253 0800 or visiting www.dentalcomplaints.org.uk.

If you feel that the practice isn’t meeting it’s duties regarding the Welsh language you can raise your concern with the Welsh Language Commissioner by calling 0845 6033 221 or visiting http://www.comisiynyddygymraeg.cymru.

You can also contact Healthcare Inspectorate Wales (HIW) who is the independent inspectorate and regulator of all healthcare in Wales by calling 0300 062 8163.

Address: HIW wales , Welsh Government, Rhydycar business park, Merthyr Tydfil, CF48 1UZ.

Email: hiw@wales.gsi.gov.uk

 The General Dental Council is responsible for regulating all dental professionals. You can complain using their online form at www.gdc-uk.org contact them oninformation@gdc-org.uk or by calling 020 7167 6000

11. Privacy and Dignity

Bamboo Dental are committed to providing all our patients with the best service we can within the constraints of our practice. We have a duty to promote diversity, equality and equal rights within my place of work.  We must always ensure that we recognize differences and minimise inequality. All members of staff at Bamboo implement our policies and procedures surrounding equality, diversity and human rights, and have regular training to update and refresh in the knowledge needed.

Bamboo Dental is registered with the Data Protection Agency. As a team we always provide complete confidentiality for any patients undergoing treatments. Our computerised systems are username and password protected with dental software purposely designed for use in a clinical environment. All patient records will only be accessible to members of the team and all treatments will be carried out in private clinical environment.

Consultations and treatments will be provided in purpose designed rooms that ensure confidentiality and privacy. We ensure that patient’s confidentiality will be maintained at all times. All our staff will receive training in these areas as part of our continued professional development and so to refresh our understanding of the need for such policies. As part of staff induction everyone policies on such issues including patient confidentiality, patient record handling, and data protection.

We have such a diversity of patients that we try our best to adapt and accommodate everyone. We want our practice to be fully accessible to everybody. Bamboo Dental is disabled friendly, with ground level surgery, widened door frames and removable ramp for the practice entrance. We keep our waiting areas clutter free to ensure there will be no difficulty moving around the practice. Disabled toilet facilities are available. We have a two-level reception area that wheelchair patients can see the receptionist. The practice is equipped with a hearing loop for patients hard of hearing. Any barriers that may come up we try our best to plan and overcome.

We want all patients to feel equal and enjoy their experience with us. If we come across a patient that has difficulty communicating with us whether it’s through language differences, or an impairment, we encourage them to bring a family member or friend to help them and help us explain / interpret to them discussions about treatment so that they are fully informed about everything.

We avoid the use of dental jargon when explaining treatment to patients, so they are fully understanding of their treatment and options. All practice training and tasks are arranged, monitored and planned with equality and diversity in mind so that relationships are established with all staff, patients and all other visitors to the practice.

Statement of purpose written: 18/12/17 (Updated 14/11/2025)

Author: Dr Daniel Rogers (Updated by Danielle Love)

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Contact
Bamboo
28 Cowbridge Road
West Cardiff
CF5 5BS

Bamboo Dental, 28 Cowbridge Road West, Cardiff, Glamorgan, CF5 5BS. Telephone 02920 569769. Bamboo Shift LTD trading as Bamboo Dental is a credit broker not a lender and is authorised and regulated by the Financial Conduct Authority, 964602. Registered in England & Wales 10561896. Registered Address: 28 Cowbridge Road West, Cardiff, Glamorgan, CF5 5BS.  

Where required by law, loans will be regulated by the Financial Conduct Authority and the Consumer Credit Act 1974.

Medenta Finance Limited, authorised and regulated by the Financial Conduct Authority No: 715523. Registered in Scotland, No: SC276679. Registered address: 50 Lothian Road, Festival Square, Edinburgh, EH3 9WJ. Tel: 01691 684175. Medenta act as a credit broker, not the lender and will introduce businesses to V12 Retail Finance Limited for which they will receive a commission. The amount of commission will vary depending on the product chosen and amount borrowed.

V12 Retail Finance Limited is authorised and regulated by the Financial Conduct Authority. Registration number:679653. Registered office: Yorke House, Arleston Way, Solihull, B90 4LH. Correspondence address: 25-26 Neptune Court, Vanguard Way, Cardiff, CF24 5PJ. V12 Retail Finance Limited act as a credit broker, not a lender, and only offers credit products from Secure Trust Bank PLC for which they will receive a commission, the amount will vary depending on the amount of credit taken out but will not vary depending on the product chosen. Secure Trust Bank PLC trading as V12 Retail Finance is authorised by the Prudential Regulation Authority and regulated by the Financial Conduct Authority and the Prudential Regulation Authority. Registration number: 204550. Registered office: Yorke House, Arleston Way, Solihull, B90 4LH.

Terms and conditions apply. Written quotations are available on request from Secure Trust Bank PLC. Credit facilities are subject to status and affordability checks and only available to UK residents over the age of 18. Secure Trust Bank PLC reserves the right to decline any application. APR and repayment details are correct at time of publish.

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